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2009

The chain has enjoyed

The chain has enjoyed

The chain has enjoyed record sales ever achieved in a single day.

2008

So Easy Stores aired

So Easy Stores aired

So Easy Stores aired the first television advertising by any convenience store

2008

So Easy Stores organised

So Easy Stores organised its first football tournament with its suppliers donating all participation fee to a local Kids Support Fund.

2008

So Easy Stores

So Easy Stores

So Easy Stores supported water shortage in emergency relief efforts in Palodia village.  

2007

So Easy Stores acquired

So Easy Stores acquired

So Easy Stores acquired G.P.C Unimarket, a convenience store chain with 4 outlets in Nicosia and Limassol reaching the 30 stores in number by end of 2007.

2007

So Easy donated

So Easy donated

So Easy donated products and in-kind assistance to support communities struck by the devastating fires in the Troodos Mountains.

2007

So Easy Stores in association

So Easy Stores in association

So Easy Stores in association with Divine Advertising, an advertising agency based in Limassol organised the first Chino Festival. The festival was the first open air cinema organised in Cyrus displaying on a gigantic projector on the shore.  

2007

The chain

The chain

The chain opened its first store in Paphos area.  

2007

So Easy launched

So Easy launched

So Easy launched its first Special Offer Leaflet. The promotional leaflet was an innovation for the convenience retailing and since then it is regularly issued (three times per year – Easter, summer and Christmas period).

2006

So Easy Stores introduced

So Easy Stores introduced

So Easy Stores introduced the category management science; this has been part of its business development strategy.  

2005

So Easy Stores acquired

So Easy Stores acquired

So Easy Stores acquired its first grocery store in Episkopi area, Limassol. In addition, two more stores opened for the first time in Nicosia ending with a total of 16 outlets by the end of 2005.  

2004

The Express bakery

The Express bakery

The Express bakery concept idea is introduced to the majority of the So Easy Stores.

2003

A new type of stores

A new type of stores

A new type of stores is launched named “Snack Express”, mainly located in Industrial Areas that offer a variety of snacks, take- away meals and ready to eat food at fair prices.

2002

The chain expanded

The chain expanded

The chain expanded in the districts of Paralimni and Larnaca ending with a total of 10 outlets by the end of 2002.

2001

So Easy Stores opens

So Easy Stores opens

So Easy Stores opens its first convenience store in Limassol, Cyprus. So Easy Stores was the first convenience store to offer freshly baked bakery products by an “Express” business concept idea.
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